<< Back to the main Twitter Blog page

Friday, May 30, 2008

NASA+Twitter in NYT

There's a great piece in the Science section of Tomorrow's New York Times about NASA's artful use of Twitter to relay information to the people of Earth regarding the Mars Phoenix Lander.
The tweets were written in the first person, as if Phoenix the friendly spacecraft were sending out text messages to friends and fans. In part, that was to be more entertaining, Ms. McGregor said, but a larger reason was the austere limit of 140 characters per message imposed by Twitter, which turns tweets into a literary form akin to haiku.
JPL based Veronica McGregor has been playing the part of @MarsPhoenix on Twitter and she's mastered the technique. Gathering almost ten thousand followers in a few weeks is only a small feat when compared to something like, oh, SENDING A ROBOT TO MARS. We're very much enjoying the updates and looking forward to more.

4 Comments:

Blogger Kell said...

On a related note to the haiku likeness, I think twitter has made me a better writer. The limited number of characters beg for the active voice instead of the passive simply because the passive takes up more space. I generally try to use the active voice but twitter forces me to consciously think about it more often. Hopefully it will become second nature.

6/1/08 9:49 AM  
Blogger Keith Cowing said...

We've been tracking the incredible MarsPhoenix Twitter feed growth at NASA Watch - http://tinyurl.com/55vv7l

6/1/08 8:46 PM  
Anonymous Anonymous said...

You are from MARS we are from WHALE. Lately we've been seeing that beautiful Twitter whale so much we began to love it. Please check our Facebook cause: We love the twitter whale!

http://tinyurl.com/5nfsdg

Support the most beautiful whale of the web 2.0

6/2/08 1:48 PM  
Anonymous reci said...

wow! I see good job. Thank you very match.

8/8/08 3:18 PM  

Post a Comment

Links to this post:

Create a Link

<< Home