Every day millions of people use Twitter to create, share and discover information, and as we grow, analytics becomes an increasingly crucial part of improving our service.
Up until about a year ago, we used an online database called Dabble DB to track and share information about our projects internally. While we’ve since moved that project management tool in-house, we maintain a relationship with Dabble DB’s creators, Smallthought Systems. When Smallthought launched Trendly, a tool that helps web sites distinguish signal from noise in their Google Analytics data, we were among the first to try it. And, as Twitter is the world’s largest Ruby on Rails-based web service, we are impressed with their frequent contributions to the Ruby and Smalltalk development communities. Their team has a unique combination of entrepreneurship, creativity, and analytics expertise.
Therefore, it is with great pleasure that we announce the acquisition of Smallthought Systems. They have joined our analytics team and will focus on integrating ideas from Trendly into our current tools and building innovative realtime products for our future commercial partners. Please join us in welcoming Avi Bryant, Andrew Catton, Ben Matasar, and Luke Andrews to Twitter.