In February we announced the first Twitter Ads API partnerships to make it easier and more effective for marketers to scale campaigns on Twitter. Since the launch, our initial partners have built a variety of products giving marketers the tools to better manage advertising on Twitter and across digital channels.
Our first five partners were driven by our need to verify we were building the right API — so we started working with top partners in various verticals to bring the Ads API to market.
In Q2, our approach was different. With a few months of having our API in market, and continued feedback from our top US agencies and advertisers, we identified which tools and services were going to help them efficiently scale Twitter campaigns. Based on that feedback, we began working with the following companies, who are ready to serve clients today. That list includes:
We’re not stopping here; moving forward we’ll continue to add new partners on a rolling basis and bring even more functionality to the Ads API in the months to come.
If you would like to be considered for future Ads API partnerships, please apply here.
Doug Williams - @dougw
Manager, Ads API and Tools