One Direction’s biggest weekend on Twitter

Thursday, 12 November 2015

UPDATE: The exclusive global competition to find the 10 countries with the biggest fans and give them their own One Direction Twitter emoji starts at 11:00AM on TUESDAY, 17 NOVEMBER AEDT. Will Australia be a winner? Show your loyalty using the designated 1D country hashtags in the blog below.
One Direction’s biggest weekend on Twitter

The biggest weekend ever for @onedirection fans on Twitter is here. 1D fans around the world love Twitter, sending over 700 million Tweets in 2015 so far. But which country loves 1D the most? Does Australia love Niall more than Armenia loves Liam?

In a world exclusive, @onedirection has partnered with Twitter in a global competition to find the 10 countries with the biggest fans and give them their own One Direction Twitter emoji. For one day only, fans from 140 countries, including Australia, will battle it out in a Twitter vote to show their loyalty using designated 1D country hashtags. Aussie fans, use the hashtag #1DAU to help Australia get its own One Direction Twitter emoji.

But before the world collides to find the biggest fans, everyone will come together in a moment of @onedirection peace and love. We’ll be releasing six exclusive Twitter emojis featuring Louis Tomlinson (@Louis_Tomlinson), Harry Styles (@Harry_Styles), Niall Horan (@NiallOfficial), Liam Payne (@Real_Liam_Payne), and their brand new album “Made in the A.M.” – coming out this Friday. Tweeting a @onedirection Twitter emoji is simple. Just use the hashtags #1D, #MadeinTheAM, #1DLouis, #1DHarry, #1DNiall, #1DLiam, and the corresponding 1D emojis will automatically appear after your Tweet.

Georgina Parnell, Twitter UK’s Head of Entertainment Partnerships said “Only on Twitter could you bring together fans from right across the globe in celebration of the world’s biggest boy band. We’ve already had over 700m one Direction tweets in 2015 and I can’t wait to see which country adds most this weekend to earn one of our exclusive One Direction emojis. Add to that the amazing emojis of the boys and it promises to be a huge moment for 1D fans on Twitter.”

While the emojis are revealed on Friday 13th November, the competition kicks off at 11am on Saturday 14 November (AEDT) and ends exactly 24 hours later. You’ll be able to see the results live at madeintheam.com. And in a world first, Twitter emojis will be designed for the 10 countries who receive the most votes. The winning fans will be able to bask in the glory by using the same hashtags from the vote but this time to show their winning colours.

Every fan is a winner as from Wednesday, 1D fans from all 140 countries will be able to download exclusive 1D avatars and covers from madeintheam.com to add to their Twitter profile — showing their allegiance forever.

Made in the A.M. is out on Friday 13 November 2015.

One Direction’s biggest weekend on Twitter

One Direction’s biggest weekend on Twitter

One Direction’s biggest weekend on Twitter

One Direction’s biggest weekend on Twitter

One Direction’s biggest weekend on Twitter

One Direction’s biggest weekend on Twitter

One Direction’s biggest weekend on Twitter