How North Carolina’s #NationalChampionship victory played out on Twitter


As North Carolina (@UNC_Basketball) defeated Gonzaga (@ZagMBB) in the NCAA men’s college basketball championship, the real-time conversation amongst college hoops fans, analysts, writers, teams, athletes, celebs and more took place on Twitter. Let’s look at some of the best content and data from the final #MarchMadness game.

@MarchMadness brought fans highlights on Twitter throughout the night, including Kennedy Meek’s impressive block with 15 seconds remaining to clinch the victory for the Tar Heels.

And fans on Twitter were also treated with #OneShiningMoment after nearly a month of fast-paced, exciting college basketball:

The Tar Heels Tweeted from the celebration on stage and inside the locker room:

North Carolina even found a familiar face to celebrate with on the court:

Celebrities and UNC alums also Tweeted out their excitement about the Tar Heels’ victory:

Fans and media also took to Twitter to point out that North Carolina coach Roy Williams joined an exclusive group of championship-winning coaches:

Despite the loss, Gonzaga took to Twitter to Tweet their rallying cry — #UnitedWeZag — one final time this season:

Twitter data
The conversation around #MarchMadness trended on Twitter, and the thrilling end to the game had many fans Tweeting with amazement.

These were the most-Tweeted-about moments during the game:

  1. North Carolina defeats Gonzaga to win National Championship 71-65
  2. Kennedy Meeks blocks shot leading to UNC dunk to seal the victory in closing seconds
  3. Questionable flagrant foul called on Gonzaga’s Przemek Karnowski

And here were the most-mentioned players on Twitter during the live telecast of the game: