We’re pleased to announce new enhancements to the audience insights dashboard. Starting today, advertisers can access key insights about the people they reach with ad campaigns and through tailored audiences. These aggregated insights, provided by Twitter data and Twitter Official Partners Datalogix and Acxiom, offer valuable information about user demographics, interests, purchasing behavior and more.
Last week, more than 50,000 people descended on Los Angeles for @E3, the world’s most anticipated games trade show where publishers showcase never-before-seen products and announce new computer, video and mobile titles. At the same time, a much larger and more global community of gamers gathered on Twitter around #E32015, Tweeting about the hottest upcoming releases and their favorite gaming gadgets.