The Twitter Advertising Blog

Your official source for Twitter Ads product updates, tips, events and success stories.

Results from Advertising for: June 2014

Welcoming TapCommerce to the flock

We’ve agreed to acquire TapCommerce, a leader in mobile retargeting and re-engagement advertising.

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Introducing mobile app promotion

Mobile app promotion is now generally available to all advertisers worldwide.

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International expansion for the Twitter Certified Program

Five non-U.S. companies are joining the program.

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Announcing network mediation for native ads on MoPub

Publishers can now manage multiple ad networks for native ads directly within their MOPub account.

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A new age of marketing at #CannesLions: Day 5

#CannesLions 2014 was an inspiring week! As we wrapped up in France, one thing became very clear: We have entered a new age of marketing. Unilever’s Chief Marketing Officer Keith Weed (@keithweed) put it best:

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Beautiful art at #CannesLions: Day 4

Truly creative advertising is an artform, and there’s no shortage of it at #CannesLions. Here’s an artistic perspective of the festival from today.

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Getting creative at #CannesLions: Day 3

Today was filled with more #dronies and some excellent sessions on creativity.

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Drone selfies at #CannesLions: Day 2

After yesterday’s inaugural dronie with Joel Lunenfeld and Sir Patrick Stewart, our project to document #CannesLions from a birds-eye view took off with “flying” colors!

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Live storytelling at #CannesLions: Day 1

This week we’re on the ground at #CannesLions! We kicked off the festival with a session on #LIVE Storytelling, featuring Sir Patrick Stewart.

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Introducing the website tag for remarketing

A new way to create tailored audiences directly within the Twitter Ads UI.

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