The Twitter Advertising Blog

Your official source for Twitter Ads product updates, tips, events and success stories.

Results from Advertising for: August 2014

Agencies can now #TakeFlight with Twitter

We’re excited to introduce Twitter Flight School, a new online resource designed to inspire creativity and help agencies of all sizes make the most of marketing on the platform.

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Twitter Advertising now available in 12 new EMEA markets

Today we’re adding Twitter Ads to 12 new regions in Central Europe, Eastern Europe and Portugal.

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Influencer Q&A with Wendy's: The story behind #PretzelLoveSongs

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Interview with Brandon Rhoten, Vice President of Digital/Social at Wendy’s.

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Introducing Promoted Video on Twitter

Earlier this year, we began testing a new Twitter Video Card that streamlines video playback and brings a one-tap viewing experience in our users’ timelines. These tests have shown that Tweets containing native Twitter video generate better engagement and more video views than before.

After months of experiments and feedback from users and brands, we’re excited to announce a beta test of Promoted Video on Twitter!

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A new way to optimize campaign performance with Twitter Ads

We’re introducing an easier way for advertisers to create, measure and optimize campaigns — while only paying for the actions that align with their marketing objectives.

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