The Twitter Audience Platform is now available to all performance advertisers around the world. Advertisers who want to drive website clicks or conversions or mobile app installs can seamlessly extend their campaigns to Twitter’s audience of more than 800 million visitors – whether they’re on Twitter, or engaging with thousands of mobile apps and websites.
With less than a month to go before the start of #EURO2016, the buzz on Twitter is rising to fever pitch. With a potential audience of more than 15M we’ve put together a video to celebrate the passion for football you can find on Twitter at all levels.
Magnum is the latest brand to launch a Promoted Moment in the UK. With exciting content promoting its partnership with the Cannes Film Festival and model Kendall Jenner, the brand will be updating its moment in real time.
The need to evaluate how impressions, clicks, and engagements impact an ad campaign has become a crucial part of gauging performance success. To help our advertisers assess the impact of clicks and ad exposure, we recently released two new tools related to the measurement of performance campaigns on Twitter — universal website tag and conversion lift reports.
This month we’re bringing you lucky folks a Twitter formats extravaganza. The campaigns chosen from April are not only the dollop of creative excellence you come to expect from this monthly post, but they also showcase the very best of Twitter’s product offering.
Today Game of Thrones returns to UK TV screens for the start of season six. Brand have been getting creative and joining a huge conversation taking place on Twitter about one of the world’s most popular TV shows.