Periscope is increasingly popular with brands wanting to create a live conversation with their customers by streaming events or key moments. The launch of Periscope Producer has opened up further opportunities for brands to connect with existing and new customers in the run-up to the Christmas retail period.
In this month’s round-up of Europe’s most creative Twitter ad campaigns we have examples of how brands transported fashion fans to the catwalks of Milan and Paris. As well as live video, we have great uses of Conversational video and a first from McDonald’s in Germany. From the Netherlands and Belgium, First View examples highlighting how it drives video. And hashtag and emoji power for good from Spain.
There is a hugely active gaming audience on Twitter. They’re a community that’s really engaged: they post videos and pictures, and exchange tips. It makes this a perfect platform to launch a big new game. Here are our five tips to make the most of Twitter.
The Christmas conversation on Twitter is getting underway. There are big key moments on the way to 25th of December. Checkout our guide of what to keep in mind when planning your brand campaign on Twitter this year.
Moments are a great way to tell stories on Twitter. Now that they’re available to everyone on the platform, we’ve come up with five tips for brands to make sure they get the most out of this immersive storytelling tool.
Now’s the time for brands to join the conversation, helping people as they get ready for a busy Christmas season. In that spirit, here are a few ideas and hints to help your brand get the most out of the Christmas conversation on Twitter.
Mobile app advertisers can now run native ads across the Twitter Audience Platform. It is a great way to increase the performance and scale of your app install campaigns and extend your campaign to an audience of more than 800 million.
With plenty of excitement and London Fashion Week SS17, brands made it easy for you to get closer to what was happening on and off the runway, and experience #LFW as if you were sitting on the frontrow