Last month, at our first-ever APAC Digital Content event, #TwitterFronts, we announced over 30 live streaming and premium content deals across sports, news and entertainment, bringing hundreds of hours of new premium video content to Twitter.
Many of our partners couldn’t make it to Singapore, so tonight in Sydney we held our first Australian #TwitterFronts to highlight the 20 content partnerships now available in Australia. These content partnerships present multiple new opportunities for brands to reach passionate and engaged audiences by sponsoring premium video content at scale.
Here, at a glance, is a look at these content partnerships in sports, news, and entertainment.
We’re just getting started
Twitter is what’s happening and this makes it a unique and powerful platform for premium video content that people watch and discuss in real time. With these new content offerings, we’re helping people enjoy more great video content, helping publishers drive more revenue, and helping brands align with the best mobile video content, all at massive and accelerating scale. If you’re a brand, there’s no better time to reach and engage your audience through premium video content.
Want to learn more? Reach out to your account team.