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#SeeEverySide of #LokSabhaElections2019 on Twitter

By Amrita Tripathi
Wednesday, 10 April 2019

The biggest democratic exercise in the world is all set to unfold, with 900 million Indians eligible to vote. India is going to the polls between Thursday, April 11 and May 19 across seven phases, and all eyes will be on Counting Day, May 23, 2019.

Thanks to news partners across the spectrum, and highly engaged and interactive audiences, Twitter will be the best place to see what’s happening and follow the elections in real-time. For the first time, we are excited to showcase livestreams and special series in multiple languages: Hindi, Tamil, Marathi, Kannada and English. Here’s how you can #SeeEverySide of the election on Twitter:

Leading Hindi news channel @ABPNewsTV kicked off the election season with an exclusive interview with Prime Minister Narendra Modi, which streamed on Twitter and was shared by the Prime Minister on his account @narendramodi.

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TABPNews will also share election specials, debate shows and more, using #ShikharSammelan2019 and shares live programming in Hindi, English, and Marathi via @ABPMajhaTV.

Network18 will be bringing audiences programming in English, Hindi and several regional languages right through this election season.

Praveen Thampi, Executive Editor at CNN-News18 says, “In India, much of the political discourse is being set on Twitter and as the country heads towards the biggest exercise of our times, CNN-News18 is thrilled to partner Twitter for the General Elections 2019. The biggest interviews, ground reports, and election special programming would be live on Twitter along with the channel. Apart from prime time programming which starts at 6:30 pm on weeknights, all the big interviews, and election shows are beamed live on @CNNnews18. Join the conversation, Tweet us at #ElectionsWithNews18."

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Special programming from partner @AsiavilleNews kicked off with innovative programming looking at the youth this election tying in with Twitter’s own #PowerOf18 campaign. Weekly episodes featured of this live-streamed content will be available in Hindi, English, and Tamil.

Tuhin Menon, Co-Founder and CEO of Asiaville says, “This partnership naturally leverages Asiaville's core strength as a multi-lingual original content network focused on Gen Y and Z audiences. We are deeply invested in shaping the discourse around voter participation amongst today’s youth and find the perfect home for this on Twitter, driven by our network of influencers. We hope to build on this partnership in the weeks and months ahead.”

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The @JagranNews group, which is well reputed in the print landscape in India has made huge strides into digital and will continue to bring their commitment to journalism onto Twitter via several series in Hindi and English.

“Our approach at Jagran New Media this election, is to empower the voter with the right information, correct data and an unbiased perspective. Away from studio debates, the real story is at the ground, and it is our commitment to get you that. With the power of Jagran’s reach and connect with the Hindi heartland, we are speaking directly to demographics which will be crucial this election; especially the first time and women voters. With our partnership with Twitter this year, we hope to feed timelines with clutter breaking and genuine reportage, while reaching out to voters spread across the country,” says Bharat Gupta, CEO, Jagran New Media.

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If you’re keen to dive deeper into regional coverage, follow Tamil Nadu’s largest news channel Puthiya Thalaimurai (@PTTVOnlineNews) using #ElectionsWithPT for detailed reporting of the elections in Tamil.

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Additionally, from Karnataka, follow all the twists and turns using #DHPoliticalTheatre as Deccan Herald (@deccanherald) and Prajavani (@prajavani), the state’s trusted daily over the last 70 years for daily news, analysis, and specials like #DHSpeakOut.

Editor of Deccan Herald, Sitaraman Shankar (@shankarsview) says, "Politics is all about people, emotions, and drama. We thought #DHPoliticalTheatre was the appropriate coinage for the histrionics we are likely to see in India's political arena this election season, and beyond."

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Interact with and follow data-driven analysis with @TimesOfIndia on Twitter, using #ElectionswithTimes.

You can also follow the Bengaluru-based @SwarajyaMag for their interviews with ministers and a special election series called 50 Ground Reports.

We are also working with partners to bring Twitter-first programming to the platform, in a collaboration with news anchor and Founder of @Editorji, Vikram Chandra. Editorji will bring you a daily and weekly special series throughout this election season.

Of the partnership Vikram Chandra says, “I’ve been using Twitter as a primary source of news and information for more than a decade now, and so I’m delighted that we have worked out a partnership between Editorji and Twitter to bring our users cutting-edge election coverage. Watch this space for more!”

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Whenever news breaks during this election you can #SeeEverySide of the conversation on Twitter. Share your thoughts, join in the conversations and make your voices heard.

Follow @TwitterIndia and @MomentsIndia for the latest developments.

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@amritat

Amrita Tripathi

‎@amritat‎

Head of News Partnerships, Twitter India

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