This year, Kpop fans can submit their votes exclusively on Twitter! For 10th anniversary celebration, MAMA gives Kpop fans worldwide multiple real-time voting on Twitter, from “Worldwide Icon of the Year” award in Japan to “Best Asian Style Award” in Japan and Hong Kong.
Twitter and Mnet Asian Music Awards (MAMA), the biggest music festival in Asia, has joined hands again to engage K-pop fans worldwide on Twitter. To commemorate its 10th anniversary, MAMA’s partnership with Twitter has expanded to include a brand new category – “Worldwide Icon of the Year”. This is in addition to voting for the “Best Asian Style Award” in Hong Kong, viewing of the Red Carpet live streams on Twitter for both Tokyo and Hong Kong, and joining in the #2018MAMA conversations with customised emojis. From voting for their favourite Kpop artistes/bands to keeping updated on the live events, Twitter is the best place for K-pop fans all over the world to be a part of the 10th MAMA Awards Ceremony, find out what’s happening in real-time and to talk about it with other Kpop fans.
Real-time voting for the first-ever “Worldwide Icon of the Year” award will be be held during the 2018 MAMA Fans’ Choice in Japan award ceremony from 19:00 to 21:00 JST on 12 December 2018, and this voting process will take place exclusively on Twitter. Fans are required to include both the #MAMAVOTE hashtag and the artistes/bands’ official hashtag (#ARTISTNAME) within their Tweet for their votes to be considered valid.
The top 10 nominees for the “Worldwide Icon of the Year” will be announced during the Fans’ Choice in Japan segment of 2018 MAMA in Japan. These 10 artistes/bands shortlisted for the award were selected through a series of pre-voting based on a combination of Twitter votes, official MAMA voting on their website and Music Video online views from 1 November to 9 December 2018. Follow the MAMA official Twitter account @MnetMAMA to find out the 10 nominees in real time to start the Twitter voting process!
Here are some of the top fan Tweets for the #2018MAMA conversation on Twitter so far:
2018 MAMA Red Carpet Live Stream and Best Asian Style Award
The 2018 MAMA’s red carpet ceremony will also be live streamed through a special live page for fans to get a closer look at their favourite idols and artistes’ red carpet looks. As part of the expanded partnership, MAMA will livestream both red carpet ceremonies in Japan from 17:00 JST on 10 December and in Hong Kong from 17:00 HKT on 14 December.
Fans can also vote in real time on Twitter during the 2018 MAMA in Hong Kong red carpet ceremony on 14 December at 17:00 HKT for their favourite artists to win the “Best Asian Style Awards” with the hashtags #MAMARedCarpet and #ARTISTNAME. Celebrities with the most number of Tweet votes from the red carpet will be awarded the Best Asian Style prize during the Hong Kong ceremony.
Join the Twitter conversation with exclusive 2018 MAMA Emojis
Twitter launched three emojis in celebration of MAMA’s 10th anniversary. Tweeting the hashtags #2018MAMA or #MAMA10 will generate a flame shaped emoji, symbolising the fans’ passion and enthusiasm for their favourite artistes. Tweeting #LikeMAMA will generate a second emoji, the MAMA logo in the shape of heart, to express fans’ love. Lastly, a third emoji will be of a red carpet, appearing when fans Tweet #MAMARedCarpet. Kpop fans around the world can use any of these hashtags to see and join the 2018 MAMA conversation on Twitter right now.
The 10th anniversary of the global music festival is held in Korea on 10 December 2018, and will be in Japan on 12 December 2018, and Hong Kong on 14 December 2018. Top artists including BTS (@BTS_twt), GOT7 (@GOT7official), Wanna One (@WannaOne_twt), TWICE (@JYPETWICE), IZ*ONE (@official_IZONE) and others will be starring in this special 10th edition of 2018 MAMA. Follow the official 2018 MAMA account on Twitter (@MnetMAMA) for exclusive performances and behind-the-scene footage!