It’s not uncommon to stumble upon a store that encourages its customers to follow them on Twitter. Without even looking I see this happening more and more, which says a lot about the wonderfully simple concept of doing business on Twitter.
Today, Citysearch has integrated Twitter into their service so local businesses can display Tweets right within their Citysearch profile, and customers viewing the profile can even Tweet back right from there. Potential customers can make smarter decisions with the fresh information being shared with them in real time, and businesses can manage closer connections with audiences across the Web.
Simplicity along with the smart creations from third parties like Citysearch are making it more than handy for businesses to have a presence on Twitter.
Did someone say … cookies?