Boston Globe Staff Photo by Yoon S. Byun
This article from my hometown newspaper is a great example of something we’re increasingly inspired by at Twitter. Small businesses—in this case restaurants—using Twitter as a low cost way to connect with patrons and ultimately improve profits.
What can you do with 140 characters or less, the length of each tweet? A lot, restaurants are discovering - everything from posting daily specials to luring followers with offers of free appetizers to offering a glimpse of kitchen life. It’s all good for business.
This quote is awesome, “You don’t need technology to be spreading your message on Twitter.” Well, you do need a bit of technology but not that much, it’s true. With a chalkboard and a mobile phone you can boost business. Is your favorite restaurant on Twitter?
*Editor's note: As of November 2017, Twitter has increased the character count of Tweets in certain languages to make it easier to share what’s happening.