Successful small business owners intuitively know how to build meaningful relationships with their customers. They were the first to use Twitter to talk with consumers in real time, and their creativity demonstrated Twitter’s potential as a marketing platform. Today, some of the most effective marketing campaigns we see come from small, local, or Internet-only businesses—like the mouth-watering photos of @VanillaMoonBake’s cupcakes, or the Tweet contests hosted by @glennztees to promote their latest T-shirt designs.
Soon, small businesses based in the United States will have the chance to take their Twitter marketing efforts to a new level. Starting in late March, we will introduce a new advertising offering that makes it simple for companies of any size to grow their businesses using our Promoted Tweets and Promoted Accounts products.
We’ve partnered with American Express to make it easy for small business owners to advertise on Twitter. American Express Cardmembers and merchants based in the U.S. will be invited to try this new advertising solution before anyone else, and American Express will give $100 in free advertising to the first 10,000 eligible businesses to sign up.
Starting today, American Express Cardmembers and merchants can register to participate in the initial introduction of this new offering via ads.twitter.com/amex. We will launch this new offering more widely later this year.
Sign up here to try this new ad solution.