Starting today, you can discover more interactive experiences inside any Tweet on twitter.com and mobile.twitter.com. When you expand Tweets containing links to partner websites, you can now see content previews, view images, play videos and more.
You’ve probably expanded Tweets before to play videos from YouTube or see photos from Instagram. Now, a diverse and growing group of new partners like the The Wall Street Journal, Breaking News, and TIME also deliver rich content inside Tweets containing a link to those websites.
It’s easier than ever to discover breaking news and bylines. When you expand a Tweet linking to a news article by The New York Times, The San Francisco Chronicle or Der Spiegel Online, you can see a preview with the headline, the introduction and sometimes the Twitter accounts of the publisher and writer. You can continue to read the article, follow these accounts, and reply, favorite or retweet the Tweet.
You can also see exclusive photos from inside the WWE ring, or images from sources like BuzzFeed and TMZ.
You can even watch moments from your favorite television shows like BET’s 106 & Park and play video from partners like Lifetime and Dailymotion.
This easy new way to discover content from the web begins rolling out to everyone on twitter.com and mobile.twitter.com starting today, and it’s coming soon to Twitter for iPhone and Twitter for Android.
- Michael Sippey, Director, Product Team (@sippey)