As music fans already know, Twitter is a must-use tool for catching a glimpse of artists’ behind-the-scenes snapshots, participating in conversation during those “wow” moments, and, of course, showing support for the winners.
And this year, whether they’re passionate about music, fashion, movies, or sports, viewers will have the opportunity to determine the fate of their favorite celebrity attendees — with a Tweet. As the first “Twitter Category” in Spanish-language television history, the “El Favorito De La Noche” Award lets viewers tweet support for their favorite celebrity with the hashtag #PremiosTuMundo plus the celebrity’s name during the Blue Carpet and the main award show. The night will conclude with one celebrity winning the El Favorito De La Noche (“Favorite of the night”) Award.
The pre-show, Alfombra de Premios Tu Mundo, starts at 8p.m. ET, and will be followed by the full awards event, all broadcast live from Miami. Don’t miss it!
Artist @LorenzoOBLimon is already getting a start by heading to Miami early:
Ya voy rumbo a Miami.
@premiostumundo Que tengan bien día!
— Lorenzo Mendez ( @LorenzoOBLimon) August 28, 2012
If you like superstar @jencarlosmusic, he’s looking forward to his fans’ support on the big night:
LosAmoATodos!!! Y nos vemos este jueves en PremiosTuMundo!!! Muchas gracias por todo el apoyo!!
— Jencarlos - Oficial ( @jencarlosmusic) August 28, 2012
@XimenaDuque is excited about receiving votes from her fans on Thursday, too. She tweeted:
#What? Nos vemos el Jueves en @premiostumundo feliz semana!!!!
— ximena duque ( @ximenaduque) August 27, 2012
To savor even more of the scene, follow Premios Tu Mundo’s Talent Member list. And to stay involved with TV and music events on Twitter, be sure to follow @TwitterMusic. (Don’t forget to tune in next week on September 6th for the MTV Video Music Awards, too.)
Posted by Grace Chu Lee @gracelee
TV Partnerships Team