One year ago, we posted “The Tweets Must Flow,” in which we said,
The open exchange of information can have a positive global impact … almost every country in the world agrees that freedom of expression is a human right. Many countries also agree that freedom of expression carries with it responsibilities and has limits.
As we continue to grow internationally, we will enter countries that have different ideas about the contours of freedom of expression. Some differ so much from our ideas that we will not be able to exist there. Others are similar but, for historical or cultural reasons, restrict certain types of content, such as France or Germany, which ban pro-Nazi content.
Until now, the only way we could take account of those countries’ limits was to remove content globally. Starting today, we give ourselves the ability to reactively withhold content from users in a specific country — while keeping it available in the rest of the world. We have also built in a way to communicate transparently to users when content is withheld, and why.
We haven’t yet used this ability, but if and when we are required to withhold a Tweet in a specific country, we will attempt to let the user know, and we will clearly mark when the content has been withheld. As part of that transparency, we’ve expanded our partnership with Chilling Effects to share this new page, http://chillingeffects.org/twitter, which makes it easier to find notices related to Twitter.
One of our core values as a company is to defend and respect each user’s voice. We try to keep content up wherever and whenever we can, and we will be transparent with users when we can’t. The Tweets must continue to flow.
Since yesterday’s post, we’ve gotten a number of questions that we’d like to broadly address with this update.
In short, we believe the new, more granular approach to withheld content is a good thing for freedom of expression, transparency, accountability— and for our users. Besides allowing us to keep Tweets available in more places, it also allows users to see whether we are living up to our freedom of expression ideal.
Q: Do you filter out certain Tweets before they appear on Twitter?
A: No. Our users now send a billion Tweets every four days—filtering is neither desirable nor realistic. With this new feature, we are going to be reactive only: that is, we will withhold specific content only when required to do so in response to what we believe to be a valid and applicable legal request.
As we do today, we will evaluate each request before taking any action. Any content we do withhold in response to such a request is clearly identified to users in that country as being withheld. And we are now able to make that content available to users in the rest of the world.
Q: What will people see if content is withheld?
A: If people are located in a country where a Tweet or account has been withheld and they try to view it, they will see a alert box that says “Tweet withheld” or “@Username withheld” in place of the affected Tweet or account.
Q: Why did you take this approach, and why now?
A: There’s no magic to the timing of this feature. We’ve been working to reduce the scope of withholding, while increasing transparency, for a while. We have users all over the world and wanted to find a way to deal with requests in the least restrictive way.
Did someone say … cookies?