Internet Week 2013: How to connect with Twitter

Friday, 17 May 2013

On Monday, Internet Week NY (#IWNY) kicks off and Twitter will join the industry’s top leaders to celebrate all things digital and business. 

IWNY 2013

Don’t miss the chance to connect with our team at #IWNY headquarters as well as during sessions at OMMA Social (#OMMASocial), App Nation (#AppNation), CM Summit (#CMSummit), Digital Media Summit (#DMS13) and the Webby Awards (#Webbys). We’ll share how brands can be creative in 140 characters or less, connect with mobile Twitter users and drive business results with targeted Tweets.  

Here’s an at-a-glance guide to Twitter sessions at #IWNY:

Monday, May 20, 2013

OMMA Social:  Keynote - Creativity in 140 Characters
Who: Guy Yalif ( @gyalif),  Head of Global Product Marketing at Twitter
When: 9:00am
Where: Metropolitan Pavilion, 125 W 18th 

Are sight, sound, and motion the familiar tools on your creative tool belt? How much can you really engage a consumer in 140 text characters? Turns out quite a bit. In this session, we’ll inspire with ideas and examples of the state of the art in creativity on Twitter.

Tuesday, May 21, 2013

App Nation: The State of App Nation 
Who: Glenn Brown ( @gob), Director of Promoted Content and Sponsorship at Twitter
When: 10:05am
Where: Main Stage, 82 Mercer

A diverse group of executives from across the app economy share their insights on how apps, mobility, and emerging consumer behavior are impacting and driving their businesses, product roadmaps, and core business models.

CM Summit: Is There More Bad News Than Good News In The World?
Who: Joel Lunenfeld ( @joell)  Vice President, Global Brand Strategy at Twitter
When: 3:20pm - 3:30pm
Where: The Altman Theater at #IWNY HQ Metropolitan Pavilion, 125 W 18th 

What does Twitter usage tell us about how much good news versus bad news exists? Does good news and bad news spread differently in the real world versus on Twitter?  Joel Lunenfeld, our VP of Global Brand Strategy, shares new insights and examples.

When: 6:00pm
Where: Wall Street Cipriani’s, 55 Wall Street

The Webby Awards is the leading international award honoring excellence on the Internet. The Webby Awards presents two honors in every category – The Webby Award and The Webby People’s Voice Award – of its five entry-types: Websites, Interactive Advertising & Media, Online Film & Video, Mobile & Apps and Social.

Our Tweet Mirror will be backstage at the awards show Tuesday night.  Follow @thewebbyawards and the hashtag #Webbys to see exclusive backstage pics with winners and presenters. 

Wednesday, May 22, 2013

LUMA Partners Digital Media Summit: Real-Time Giants
Who: Kevin Weil (@kevinweil), Senior Director of Product for Revenue at Twitter
When: 9:30am - 9:50am
Where: Wharton Ballroom, 730 Third Avenue and E. 45th Street

Fireside chat with Facebook and Twitter. 

App Nation: Bootcamp – Twitter Moments that Matter for Brands and the Bottom Line
Who: Melissa Barnes ( @melissabarnes), Head of Brand & Agency Advocacy at Twitter
When: 3:30pm - 4:15pm
Where:  82 Mercer

We see brands innovate on Twitter every day. And they’re doing so in a way that drives business results. Find out how the best brands pick, plan and execute their moments for maximum impact.

Skipping   #IWNY this year? Follow @TwitterAds for real-time insights throughout the week. We’ll also share an insider’s look at our event for invited partners ( #Twitter4Brands) on Thursday.