World Series: #GetBeard or #PostCards?
Wednesday, 23 October 2013
The World Series starts tonight, with the Boston @RedSox and the St. Louis @Cardinals fighting for the win at Fenway Park.
Though they seem evenly matched on the field, the @RedSox have the edge on Twitter. Since the post-season began, the Sox have seen 2.5 million Tweets compared to the @Cardinals’ 1.2 million Tweets.
Data from Topsy
The players and teams have been giving fans a glimpse into what it’s like to prepare for baseball’s biggest stage at its oldest stadium:
The Calm Before the Storm ? Blessed to play this amazing game ? #BostonStrong #FenwayPark pic.twitter.com/GS9UKrGIlj
— Shane Victorino ( @ShaneVictorino) October 22, 2013
First thoughts upon arrival at Fenway Park. 1. I’m about to play in the World Series! 2. “The Town” was an incredible movie! @BenAffleck
— John Axford ( @JohnAxford) October 22, 2013
Big Papi prepares for first base duty. #WorldSeries pic.twitter.com/tFaI9TKaJa
— MLB ( @MLB) October 22, 2013
Work day. Focused. #NVRQT
— Jon Lester ( @JLester31) October 22, 2013
Everyone keeps talking about a rainbow over #Fenway. I thought this was @ShaneVictorino’s spray chart. pic.twitter.com/s2UVBaJJwC
— Craig Breslow ( @CraigBreslow) October 23, 2013
PFP on #WorldSeries Eve: Wouldn’t have it any other way. #WinToday https://t.co/tfkvp4pfSz
— Boston Red Sox ( @RedSox) October 22, 2013
How can fans get their own VIP access? By keeping an eye out for Twitter and Vine contests. @Cardinals, @RedSox and @MLB have all been giving away tickets (and other prizes) to their most loyal fans, and the fans have knocked it out of the park with their creativity:
Congratulations to our #PostseasonPride winner, @Erinoid3! You won 4 tickets to the NLCS at Dodger Stadium for this: https://t.co/f0vGq5qNfY
— Los Angeles Dodgers ( @Dodgers) October 10, 2013
Tell us why you should you #WinToday and get the tix. Must use hashtag and get a minimum of 25 RTs by 11:30 ET Rules: http://t.co/4xPK3eDJMZ
— Boston Red Sox ( @RedSox) October 23, 2013
Tweet a Vine of why YOU should go to #WorldSeries. You could win tix to WS at Busch Stadium! Use #PostseasonPride: http://t.co/t4nKKHYRlF
— St. Louis Cardinals ( @Cardinals) October 23, 2013
Show us the birth certificate! MT @srta_kelly Baby due in February - been to 13 games All wins! If we win tix the name is Fenway #WinToday
— Boston Red Sox ( @RedSox) October 23, 2013
During the National League Championship Series, several of the best Vine videos were shown on air by @MLB_TBS.
The two teams’ mascots are also engaging in their own contest, as they set up a friendly wager over Twitter to determine what bragging rights (and more) are at stake for the winning team:
.@cardinals well when the @RedSox win the #WorldSeries, we want #Fredbird to grow (or wear) a beard for one day. #GetBeard #BOSvsSTL
— Boston Red Sox ( @RedSox) October 23, 2013
As the Fall Classic unfolds, @MLB will share exclusive Tweets, Vine videos and photos with fans around the world using the #WorldSeries hashtag. So even if you’re far from Busch Stadium or Fenway Park, follow along with #PostCards (for the @Cardinals) and #GetBeard (for the @RedSox) to hear the roar of the crowd.
