Beautiful art at #CannesLions: Day 4

Wednesday, 18 June 2014

For our fourth day in Cannes, we wanted to spotlight the wealth of beautiful content on display around the Palais de Festivals, where #CannesLions is held each year. Here are a couple of highlights to get your creative juices flowing:

Located right on the beach, the Palais had a number of outside installations. ‘Art 140’ from the Museum of Modern Art (@MuseumModernArt) and Possible (@POSSIBLE) caught our eye. It featured six well-known paintings, such as Van Gogh’s ‘The Starry Night’ — but what made it unique was a Twitter integration: Each time someone tweeted comments about the paintings using the hashtag #Art140, a printer behind the paintings printed their Tweet. The result was a dynamic banner that featured the artistic perspectives of people from around the world, updated in real time. Pretty amazing!

Beautiful art at #CannesLions: Day 4

Beautiful art at #CannesLions: Day 4

Beautiful art at #CannesLions: Day 4

Images used with permission of the Museum of Modern Art and Possible.

Inside the venue we visited Getty Images (@gettymarcom) and their #RePicture installation. The gallery featured huge photos and interactive displays with pictures from photographers around the world. It was filled with beautiful, diverse images of everything from family portraits to a man with a bionic hand.

Beautiful art at #CannesLions: Day 4

Beautiful art at #CannesLions: Day 4

This project also had a Twitter integration: Each guest was invited to write what they wanted to “re-picture” on a card. @gettymarcom then took their photo and tweeted it to them. Within seconds, each Tweet appeared on a monitor within the installation.

Instructions on the gallery wall encouraged people to engage with the project via social media.

A day at #CannesLions wouldn’t be complete without the @dronie! Today we captured a bunch of “space #selfies” and also tried out a new #dronie360 shot. Here are just a few; head over to @dronie to see them all.



To top off the day, here are two Vine videos of tonight’s #CannesLions Grand Prix winners.


We hope you are enjoying our dispatches from #CannesLions — be sure to follow @TwitterAds and @dronie on Twitter to see more highlights from Cannes. Salut!