The @USOpen serves up big plans on Twitter

Tuesday, 26 August 2014

Once again the #usopen has descended on the USTA Billie Jean King National Tennis Center as the greatest tennis players in the world vie for the final 2014 Grand Slam. Follow the official @usopen account to enjoy the tournament’s biggest social initiative to date, which offers fans a courtside seat to this star-studded event.

Tournament highlights

From the first serve to the final winner, @usopen has you covered. A few noteworthy initiatives to keep an eye on:

  • #StoryOfTheOpen: Every day of the tournament, muralist Josh Cochran will use a New York City billboard to visualize the #usopen social conversation. Fans can use the hashtag #StoryoftheOPEN to convey their favorite US Open moments to inform the billboard.
  • Twitter Mirror and Vine 360 Booth: The #usopen attracts not only the best tennis players in the world, but celebrity fans as well. This year, the tournament will feature both a Twitter Mirror and Vine 360 booth on-site, capturing high-profile players and their celebrity onlookers with exclusive, authentic photos and videos. The celebrity action kicked off with @AAKidsDay on Saturday, with several high-profile music acts having fun with the Twitter Mirror:

  • Social Wall at the BJK Center At the tournament itself, fans can check out the Social Wall, which aggregates and organizes the compelling #usopen social conversation.

The @USOpen serves up big plans on Twitter

Photo courtesy of the USTA

  • US Open instant highlights: With help from @Heineken and @MercedesBenz, tennis fans won’t miss any of the action during the two-week tournament. The @USOpen will be deploying the best highlights immediately after they happen, so stay close to the feed for video updates.


Be sure to use the exclusive hashtag of the tournament (#usopen) to join the conversation and access exclusive Grand Slam content.

The players

If you want to keep up with the 2014 frontrunners Twitter is featuring 100% of the top 10 seeded mens’ singles players and 90% of the top 10 seeded womens’ singles. Here are the top-seeded accounts (seed # in parentheses):


Other notables:


Other notables:

Follow each player and watch as genuine excitement unfolds throughout the tournament, notably from five-time #usopen champion Roger Federer:

Official accounts

In addition to the official tournament account (@usopen), these accounts offer expert insight and behind-the-scenes access to the tournament:

The #usopen is certain to be an epic final chapter in 2014 Grand Slam tennis, and following the action on Twitter ensures you won’t miss a single moment. So sit back, join the conversation, and enjoy the biggest annual event in American tennis.