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Events

#NBAAllStar on Twitter: Emojis, MVP fan vote, and more

By TJ Adeshola
Friday, 17 February 2017

Twitter and the NBA have unveiled unique hashtag-triggered Twitter emojis for all 24 NBA All-Stars. The emojis, revealed on Twitter by Tweeting #firstnamelastname (e.g., #StephenCurry, #LebronJames; Note: Giannis Antetokounmpo only requires his first name #Giannis), are now live through Monday, Feb. 20.

The new player-specific emojis capture the fun and personality of NBA All-Star Weekend, replacing the All-Star jersey number Twitter emojis that appeared next to a player’s name when NBA All-Star rosters were announced last month.

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Unveiled tonight on TNT, Twitter emojis have also been created for the Turner Sports’ Emmy Award-winning “Inside the NBA” studio team and game broadcast team for use during NBA All-Star 2017 in New Orleans.

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With the lone exception of #shaq, the Turner Sports emojis are also revealed by entering #firstnamelastname.

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All-Star MVP Voting
Twitter and the NBA also announced the return of the Kia NBA All-Star MVP Award fan vote, which will be conducted exclusively through Twitter.

Beginning at the start of the fourth quarter of Sunday’s NBA All-Star Game on TNT, fans can register MVP votes during a 30-minute window by tweeting #KiaAllStarMVP and #firstnamelastname in the same tweet. Retweets will count and the fan vote winner will account for 25 percent of the overall vote.

The Kia All-Star MVP will receive a Kia Sorento to donate to a charity of their choice. Vote on Twitter and help make a difference in the community!

Fans can also vote for the MVP of Friday’s Rising Stars Challenge by Tweeting #BBVARisingStars and #firstnamelastname of the chosen player.

Find full voting details here.

#TheWarmUP Live from NOLA
“The Warmup”, which streams live exclusively on Twitter every Thursday (7:30 pm ET), will go live with special shows from NBA All-Star Crossover and the Smoothie King Center in New Orleans. The programs, which will feature exclusive interviews with NBA All Stars, NBA legends, Turner talent, and more, will be live on Twitter on Saturday night at 6 pm ET and Sunday night at 7:30pm ET at thewarmup.twitter.com.

Join the Convo
The best way to join the @NBAAllStar conversation is to Tweet and search the weekend’s official hashtag, #NBAAllStar. Make sure to follow @NBA, @NBAAllStar, and @NBAonTNT to keep up with all the latest from New Orleans.

And with help from sponsors, passionate fans on Twitter won’t miss any highlights or key moments from #NBAAllStar:

  • American Express, Mountain Dew, Bud Light and Verizon will bring fans highlights via @NBA
  • Thanks to JBL, fans will see the”Play of the Night”
  • State Farm will sponsor the “Assist of the Night”
  • Verizon will bring fans the best dunk moments of the weekend
  • Foot Locker will showcase the coolest #NBAKicks on Twitter
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