Events

How to join the #FinalFour conversation on Twitter

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Friday, 30 March 2018

It’s down to the #FinalFour!

College hoops fans, teams, players, and more have turned to Twitter to join the live conversation for yet another thrilling #MarchMadness tournament.

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As we head into this weekend’s #FinalFour, follow the action along with some of the best content featuring the four teams still standing.

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@MarchMadness brought fans real-time highlights on Twitter throughout the tournament, including dominating performances, epic buzzer beaters and cinderella stories. Here are some of the most viral Tweets from @MarchMadness:

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Join the conversation with emojis and Moments
The first #FinalFour matchup will see No. 11 Loyola-Chicago take on No. 3 Michigan for the chance to play in the National Championship. Follow both teams via @RamblersMBB and @umichbball.

Saturday’s primetime matchup will see two No. 1 seeds battle it out for a spot in Monday’s title game when Villanova (@NovaMBB) faces Kansas (@KUHoops).

To help bring March Madness Tweets to life, Twitter partnered with the NCAA and Turner Sports on special Twitter emojis. Fans have Tweeted with these hashtags throughout the tournament to bring color to Tweets.

Now it’s time to use #FinalFour along with #GoBlue, #KUbball, #LetsMarchNova and #OnwardLU to unlock custom team emojis during the Final Four and National Championship!

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The Final Four teams have even taken fans behind the scenes, going live on Periscope after touching down in San Antonio.

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Twitter data
Fans on Twitter have been treated to heart-pounding action on the court this March. Here are the top Tweeted games of the tournament:

  1. UMBC (@UMBC_MBB) vs. Virginia (@UVAMensHoops) - Round of 64
  2. Duke (@DukeMBB) vs. Kansas (@KUHoops) - Elite 8
  3. Loyola-Chicago (@RamblersMBB) vs. Kansas State (@KStateMBB ‏) - Elite 8

If fans on Twitter could have it their way, who would they like to see advance to Monday’s title game? Here’s who Twitter thinks will play in Monday’s National Championship (measured by the percentage of Twitter conversation around those two teams paired with one another):

  • Matchup 1 (58%): @KUHoops vs. @RamblersMBB
  • Matchup 2 (20%): @KUHoops vs. @umichbball
  • Matchup 3 (12%): @NovaMBB vs. @RamblersMBB
  • Matchup 4 (10%): @NovaMBB vs. @umichbball
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Enjoy the #FinalFour and check back here on Monday for a recap of the National Championship!

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