Moments that defined a record-breaking summer on Twitter

Some of the biggest moments from around the world are discussed on Twitter.

From long awaited movie and album releases to sports highlights and global events that shape the course of history, Twitter is where people come to share and talk about the moments that impact them the most.

And the summer of 2022 has been no different.

September has already set the record for the biggest day in Twitter’s history, but there’s much more to a record-breaking summer than just 24 hours. Take a look below at just a few of the moments that helped define the summer of 2022 on Twitter.

Music

In late July, a one word Tweet from Beyoncé — “RENAISSANCE…” — drove more than 6.1 million video views and sent people across Twitter scrambling to listen to “Queen Bey’s” newest album.

K-pop superstars BLACKPINK dropped the teaser for their hit single Pink Venom on Twitter on August 17, racking up more than 300,000 likes and nearly 4 million views.

And who could forget BTS’ Jung Kook showing millions of viewers on Twitter how he likes to groove on his 25th birthday?

Movies and TV

When Thai actors/models Bright Vachirawit and Win Metawin touched down in Singapore on July 13 for the Burberry TB Summer Monogram Takeover event, Twitter lit up with more than 1.8 million Tweets talking about them. 

Just ten days later, Marvel’s WAKANDA FOREVER Tweet, with its official teaser set to a modern version of Bob Marley’s No Woman, No Cry, made millions of people around the world watch and ask: who is the next Black Panther?

Current Events

The US Supreme Court’s decision to overturn Roe v. Wade sparked strong debate on Twitter surrounding important issues like health, politics, and women’s rights. More than 10 million Tweets about these subjects were posted on June 24, the day of the court’s ruling.

Then on September 8, the world learned via the Royal Family’s official Twitter account that Queen Elizabeth II, the UK’s longest reigning monarch, died peacefully in her home at Balmoral.

Sports

The Twitter world celebrated Lionel Messi’s 35th birthday in style on June 24 with more than 600,000 Tweets mentioning the Argentine soccer (football) superstar. 

And speaking of “the beautiful game”, Brazil’s Campeonato Brasileiro was Tweeted about more than 12 million times throughout the summer. Avaí vs Flamengo’s July 24 match alone saw nearly 800,000 conversations on Twitter.

In Dubai, the 2022 Asia Cup prompted a surge in Tweets about cricket: more than 1.4 million on August 28 when Pakistan and India squared off, and more than 1.5 million 11 days later when Virat Kohli scored his 71st international 100 in India’s match against Afghanistan.

And of course, in early September during the US Open tennis tournament, Serena Williams cemented her legacy both on the court and as the most Tweeted about female athlete ever.

We come together on Twitter

These are just a few of the incredible Twitter moments that have helped make the summer of 2022 so memorable. We can’t wait to see what you’ll talk about next.

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