Best Practices Creative of the week: Pepsi Max UK wins 06-second taste challenge

A creative campaign chosen each week that highlights great best practice on the platform. This week it is @PepsiMaxUK, promoting Pepsi Max against another cola competitor.

Best Practices Santander UK packs a perfect 10-second punch with #BankofAntandDec

A creative campaign chosen each week that highlights great best practice on the platform. This week it is @SantanderUK, and its mortgage overpayment calculator a 10-second slice of #BankofAntandDec.