Twitter supports Shop Small and #SmallBizSat with $1 million free advertising credits

Tuesday, 20 November 2012

Since we launched Twitter Ads for small business in February, thousands of U.S. business owners have used Twitter advertising to quickly gain new followers, reach new customers and drive more traffic. In support of the Shop Small initiative and Small Business Saturday (#SmallBizSat) this weekend, we are giving away up to $1 million in free advertising credits to new advertisers. The first 10,000 eligible small business advertisers based in the U.S. will receive $100 in free Twitter advertising credits that can be used for Promoted Tweets and Promoted Accounts. 

With Promoted Tweets, small businesses can extend the reach of their Tweets to a broader audience. Brooklyn-based clothing store Alter (@AlterBrooklyn) used them to increase awareness of new products and drove sales. 

Alter Brooklyn Tweet

Promoted Accounts can also speed up the growth of a loyal follower base for a small business. Whipped Bakeshop (@WhippedBakeshop) in Philadelphia used Promoted Accounts to grow followers and reached hundreds of new, local customers in just a few weeks.

Whipped Bakeshop Twitter

For more examples of how Twitter Ads can help you engage new and current customers, take a look at our gallery of small business success stories

For complete offer terms and to find out if your business account is eligible for $100 in free Twitter advertising credits, register at tweet.twitter.com/shopsmall before December 14.

Posted by
Richard Alfonsi  - @ralfonsi
VP of Global Online Sales