Since we made the Twitter ad platform available to SMBs in the U.S in April, thousands of businesses have connected with people in their local communities and beyond. Additionally, these businesses have seen first hand how Twitter can help build new relationships with customers which positively impact their bottom line.
Twitter advertising lets you amplify your presence on the platform, while giving you total control of your message. Use Promoted Accounts to build an active community of followers who are advocates and influencers for your business. If you’re looking to broaden the reach of message, try Promoted Tweets, which let you engage with users who are not yet following you based on a variety of powerful targeting options.
It takes a just few minutes to get started with Twitter Ads. If you can Tweet, you can advertise on Twitter — all you need is a Twitter account and a credit card. You’re in control of your ads, the audience you want to reach, and of course your budget. Best of all, you will only be charged when people follow your Promoted Account or retweet, reply, favorite or click on your Promoted Tweets. You are never charged for your organic Twitter activity.
If you’re a small business in the UK, Ireland or Canada and ready to give it a shot, head to ads.twitter.com to answer a couple of questions and you’re ready to go.