The Twitter Media Blog

Tracking cool, meaningful uses of Twitter in TV, music, sports, government, journalism and more

Results from Media for: August 2013

Reporting on Dr. King's dream in 2013

Presidents, civil rights leaders and citizens joined together today to mark the 50th anniversary of Reverend Dr. Martin Luther King, Jr.’s “I have a dream” speech at the 1963 March on Washington. See how news organizations told that story on Twitter.

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The @49ers get twice the takeover

What happened when a supermodel and pro basketball player took over the @49ers Twitter account.

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Pretty Little Tweeters: How the finale beat the records

How Pretty Little Liars earned record engagement during its summer finale.

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The New York Times tests a new Tweet feature

The New York Times experiments with making it easy to tweet sentences within a story.

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Tweeting the VMAs: The techniques that worked

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music and TV

It was the TV and music event of last night, with 90% of the conversation about TV on Twitter. What did broadcasters, reporters and the stars themselves do that was new this year?

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A premiere to remember

Jesse Pinkman phones a friend

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Breaking Bad’s Aaron Paul calls the first 10 people to respond to him on Twitter.

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How Oprah and Lindsay added the next chapter on Twitter

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An earnest back-and-forth between actress Lindsay Lohan and Oprah Winfrey on Twitter provided background for viewers to the engaging on-air interview.

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New headlines feature shows stories behind the Tweet

From world news to sports, politics, and entertainment, embedded Tweets have changed the way breaking news is covered and help people around the world discover important Tweets, even outside of Twitter.

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Al Roker takes viewers behind the scenes at TODAY

Well-known for giving viewers a look at the weather “in their neck of the woods,” Al Roker (@alroker) is now pulling back the curtain of The TODAY Show (@todayshow) almost exclusively through Vine videos.

Morning shows are all about the personalities behind them, and giving viewers a behind-the-scenes look at Matt, Savannah, Natalie and Al is a great way to further engagement with devoted fans.

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