The Twitter Media Blog

Tracking cool, meaningful uses of Twitter in TV, music, sports, government, journalism and more

Results from Media for: May 2014

Billboard Twitter Real-Time Charts: #NowLive ♬

Tracking the most popular songs being shared on Twitter in the U.S.

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NFL goes all in with Twitter for draft

NFL integrates Twitter with voting cards, Twitter Amplify and Vine videos.

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Michelle Obama tweets to #BringBackOurGirls

The First Lady takes advantage of different Twitter tools to amplify her message.

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Demographic insights via Nielsen Twitter TV Ratings

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Demographic data (age and gender) is now available through the Nielsen Twitter TV Ratings (NTTR).

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With on-air and backstage integrations, “The Voice” sets Twitter records

Through Twitter integrations like the #VoiceTailgate and the #VoiceSave, engaged fans of “The Voice” helped set a new single-episode record for TV series conversation.

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Coldplay launches a worldwide #lyricshunt

The band sends fans to local libraries around the world using Twitter.

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Comcast's X1 highlights shows buzzing on Twitter

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With Comcast’s X1 platform, customers can tune in to shows that are generating buzz on Twitter.

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Study: Exposure to TV Tweets drives consumers to take action - both on and off of Twitter

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Research shows that 90% of those who saw TV-related Tweets have taken action to engage with the show.

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The 140th running of the Kentucky Derby a perfect fit for Twitter

@NBCSN and @KentuckyDerby bring fans closer to the action and deliver behind-the-scenes access.

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The @Warriors and @CSNAuthentic boost conversation on Twitter

We tested the reaction to broadcasters announcing a hashtag on-air during a basketball game.

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