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Lots of people included the string of letters “SXSW” in their Twitter updates during the five days of SXSW Interactive this year—and last year as well. We thought it would be fun to visualize and annotate some of the surges so Jason put together this graph.
Something we were watching very closely this year during the conference was service reliability. The thin brown line across the top of this graph represents the 99.97% uptime Twitter measured during the week.