Movember is an annual, month-long celebration of the moustache, highlighting men’s health issues - specifically prostate and testicular cancer. A Mo Bro starts Movember – the month formerly known as November – clean shaven, and grows a moustache all month long, garnering support from friends and family in the form of donations. What’s more, a Mo Bro is a walking billboard for the cause as his new look opens the door for him to talk about cancers affecting men – making the moustache a symbol, much like the pink ribbon is for breast cancer.
Prostate cancer will strike 1 in 6 men in their lifetime. Testicular cancer is the most common cancer for men aged 18-35. This Movember, the money raised in the U.S. will be split between the Prostate Cancer Foundation and the Lance Armstrong Foundation.
The Prostate Cancer Foundation will use the money raised by Movember to fund research to find better treatments and a cure for prostate cancer.
The Lance Armstrong Foundation will use the money raised by Movember to fund:
- the LIVESTRONG Young Adult Alliance program which has the goal of improving survival rates and quality of life for young adults with cancer between the ages of 15 and 40.
- research initiatives to further understand the biology of adolescent and young adult cancers.
At Twitter HQ, a group of us mo-bros have been spending the month making everyone uncomfortable because we believe in the importance of raising awareness around men’s health.
If you’d like to join us in support, please check out our Twustache Team!