As the number of businesses that turn to Twitter to keep in touch with their customers grows, so does the variety of their needs. We hear continually from companies looking for tools to help them engage with customers, understand what people are saying about them on Twitter, and learn more about their followers so they can share more valuable, timely content.
Meanwhile, there is a thriving ecosystem of Twitter developers building products and services that address these needs and help businesses grow. To make it easier for businesses to find the right tools, we’re launching the Twitter Certified Products Program. Certified Products represent some of the best offerings in these three categories:
Today, we’re launching the program with twelve partners:
We’re working closely with this group of partners to help shape their products to fit the needs we hear about from our brand, publishing and media partners.
And this is just the beginning. We look forward to adding more partners to the program, especially as developers continue to invest in these areas. Our Developer Blog has more information about the types of products we want to see in the program as well as how to apply, here.
Doug Williams @dougw
Manager, Business Development