The Twitter Advertising Blog

Your official source for Twitter Ads product updates, tips, events and success stories.

Posts from Advertising: advertising

Resolution on Android update

We are constantly monitoring our campaign reporting to ensure 100% accuracy. Through that process, we discovered a technical error due to a Twitter product update to Android clients that affected some video ad campaigns from November 7 to December 12. The issue has been fixed but we wanted to share more details on what the impact was to our advertising partners.

Once we discovered the issue, we resolved it and communicated the impact to affected partners. Given this was a technical error, not a policy or definition issue, we are confident it has been resolved.

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#Promote Ads API Challenge 2016: Announcing the Regional Finalists and Grand Prize Winner

Four companies recognized for building the most innovative Twitter advertising tools during the #Promote Ads API Challenge.

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Your free pass to #GoLive with unskippable creativity at Cannes Lions

Join Twitter as we #GoLive to bring you unskippable creativity all week from Cannes Lions.

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Testing Promoted Tweet Carousel

We are now testing Promoted Tweet Carousel with select marketers globally. Promoted Tweet Carousel is a new ad unit that helps marketers tell their brand’s story using Tweets from the brand or users.

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Drive more scale for your performance campaigns with Twitter

The Twitter Audience Platform is now generally available to all advertisers in all regions.

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6 plays to build your brand: video and social solutions for marketers

Download the Twitter Ads Video and Brand Playbook for detailed insights and best practices on building your brand on Twitter.

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10 ways marketing changed with Twitter

The top 10 ways marketing has changed on Twitter over the past 10 years

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New research: TV viewers who engage on Twitter have higher rates of ad recall

Research shows that TV viewers who engage on Twitter are more likely to remember and respond favorably to commercials, especially if they expressed emotions while Tweeting.

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How Neiman Marcus used live video to give customers a front row seat at New York Fashion Week

Neiman Marcus used Periscope, Promoted videos, and Twitter Polls to bring unprecedented coverage of NYFW to its customers on Twitter.

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Mobile Programmatic Trends Report: The uncharted inventory opportunity

In the Mobile Programmatic Trends Report, we take an in-depth look at trends in monetization and ad performance across the mobile programmatic ecosystem.

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