The Twitter Advertising Blog

Your official source for Twitter Ads product updates, tips, events and success stories.

Posts from Advertising: best practices

Best practices: Using Sign in with Twitter to link customer accounts

Knowing your customers on Twitter is a key step to creating rich service experiences and building deeper relationships. Our Sign in with Twitter tool provides a useful way to build those connections.

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Best practices: using Direct Messages for customer service

We’ve pulled together six best practices from the top businesses providing support on Twitter to show how they’re using Direct Messages to provide incredible service to customers.

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Connecting with Game Enthusiasts for #E32016 and Beyond

Learn what an active, highly engaged user group gaming enthusiasts are on Twitter and how you can use Twitter to connect with and convert this valuable audience segment prior to #E32016.

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6 plays to build your brand: video and social solutions for marketers

Download the Twitter Ads Video and Brand Playbook for detailed insights and best practices on building your brand on Twitter.

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How to make your DR Tweet copy more effective

Our recent study of over 3,000 Promoted Tweets revealed insights into crafting effective direct response Tweet copy that drives more response.

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10 ways marketing changed with Twitter

The top 10 ways marketing has changed on Twitter over the past 10 years

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Seven best practices for brands using Twitter Polls

Discover best practices from brands that are successfully using Twitter Polls to engage their audiences.

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Making customer service even better on Twitter

Today we’re introducing two new customer service products: an easy way to help customers transition from a public Tweet to a private Direct Message, and a Customer Feedback tool that makes it simple to survey your customers after service interactions.

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5 Tweet copy best practices for mobile app promotion

New research available: best practices for mobile app promotion Tweet copy.

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6 plays for driving Promoted app installs

New to mobile app promotion? Learn how to successfully use the product suite to drive app installs.

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