Posts from all blogs: brands

New frontiers in ‘personal’ banking with Twitter

Services like #HashtagBanking from Kotak Mahindra Bank and #ICICIPay are changing the face of consumer banking in IndiaRead more…

SocialCode: Marketers win through an always-on mix of organic and Promoted Tweets

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Twitter Ads API partner SocialCode shares tips for how brands can leverage the real-time nature of Twitter to drive better resultsRead more…

How brands used Promoted Video on Twitter during the #Oscars

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The massive Oscar audience became a canvas for a variety of creative campaigns.Read more…

McDonald’s wins inaugural #TopSpot competition on Twitter during Super Bowl XLIX

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From the coin toss to the post-game wrap up, #SB49 saw advertisers bring their creative firepower to Twitter as they looked to drive conversations during yesterday’s thrilling game between the @Patriots and the @Seahawks.Read more…

Six brands on Vine that celebrate the art of video

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As Vine turns two, we showcase six Vines from last year that celebrate creativity on the platformRead more…

ユーザーさんのツイートが、商品の売上に与える影響とは?

マーケットシェア株式会社 (@MarketShareCo) の協力により、「ビール」という商品についてのツイートがどのように商品の売上に影響を与えているのかを、マーケティング・ミックスモデリングという手法を用いて分析しました。Read more…

How Kohl’s used Twitter trivia to stand out on Black Friday

A behind-the-scenes look at Kohl’s successful Black Friday trivia campaign.Read more…

Influencer Q&A with Heineken: how #SparkMyParty delighted holiday partygoers

How Heineken used a holiday contest on Twitter to generate more than a million impressions and a 10.2% engagement rate.Read more…

Twitter, a hashtag and the story of Hunter Boots at LFW

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Twitter’s ability to bring the world closer to London Fashion Week isRead more…

How brands Tweeted during "The X Factor" final

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Our roundup of the @TheXFactor final and how brands took part in the event.Read more…

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