The Twitter Advertising Blog

Your official source for Twitter Ads product updates, tips, events and success stories.

Posts from Advertising: Q&A

SocialCode: Marketers win through an always-on mix of organic and Promoted Tweets

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Twitter Ads API partner SocialCode shares tips for how brands can leverage the real-time nature of Twitter to drive better results

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Influencer Q&A with Chevy: how the brand seized the moment with #TechnologyAndStuff

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Chevy used a clever Tweet to redirect conversation on Twitter to focus on its new mid-size truck.

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Influencer Q&A with Adventure.com: a startup builds a community on Twitter

A glimpse of how a five-month-old startup uses Twitter to generate awareness, engage users and boost its customer base.

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Influencer Q&A with American Express: connecting with moms in #EveryDayMoments

Susan Hammes, VP of Content and Social Media Marketing at American Express, shares how the brand uses Twitter to market the Amex EveryDay Credit Card.

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How Clorox is using Twitter to bring safe drinking water to Peru

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We talked to @Clorox about how they’re using Tweets and a Twitter-powered water fountain to drive awareness and support for The Safe Water Project.

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Influencer Q&A with PUMA: Using Flock to Unlock to connect with consumers

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Last month, @PUMA’s #ForeverFaster brand campaign hit the ground running with help from

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Influencer Q&A with Wendy's: The story behind #PretzelLoveSongs

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Interview with Brandon Rhoten, Vice President of Digital/Social at Wendy’s.

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Influencer Q&A with Mountain Dew: “Twitter has already become invaluable to us”

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Mountain Dew (@mtn_dew) recently gave its fans a blast from their tweeting past. For its Mtn Dew Baja Blast launch, the brand and its agency VaynerMedia (@VaynerMedia) built a Twitter campaign around thousands of consumer Tweets – some from as far back as three years.

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Influencer Q&A with Ryan Holiday: "American Apparel sold $50K in an hour on Twitter"

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Raw, provocative, visual: These are a few of the words that spring to mind about the American Apparel brand. But the Los Angeles-based company is much more than just its edgy aesthetic. We asked the company’s Director of Marketing Ryan Holiday to share some of the digital business savvy behind their famously risque ads.

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B2B Influencer Q&A: "Twitter gives ADP a powerful competitive advantage"

ADP, Inc. (@ADP) provides cloud-based business process solutions to about 620,000 organizations in more than 125 countries. As the company’s Director of Social Media, Chelsea Marti helped ADP become a first mover on Twitter in the HR industry. We asked her to share lessons learned about using Twitter to drive B2B thought leadership and leads.

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